With the highly anticipated BARBIE movie set to hit theaters July 21, Mattel and HGTV have joined forces to bring audiences a new reality show and competition series, BARBIE DREAMHOUSE CHALLENGE, set to premiere on HGTV and stream on HBOMax this summer.
HGTV will harness the unmatched power of its corporate siblings to support four nostalgia-filled episodes and execute Barbie-themed cross-network content and promotions. Punctuated by celebrity guests, pop culture history, and a plethora of Barbie surprises, BARBIE DREAMHOUSE CHALLENGE will be hosted by supermodel, designer, author, and entrepreneur Ashley Graham and feature eight teams of HGTV superstars as they transform a Southern California home into a real-life Barbie Dreamhouse. One passionate Barbie fan will get the opportunity to win a once-in-a-lifetime stay in a home created for dreamers.
15 talented HGTV home design and renovation experts and one celebrated Food Network chef during this series, will participate in the creation of Barbie’s Dreamhouse. The contestants include: Egypt Sherrod and Mike Jackson (“Married to Real Estate”); Jasmine Roth (“Help! I Wrecked My House”) Antonia Lofaso (“Beachside Brawl”); Ty Pennington (“Rock the Block”) and Alison Victoria (“Windy City Rehab”).
Other participants include Jonathan Knight and Kristina Crestin (“Farmhouse Fixer”); Christina Hall and James Bender (“Christina on the Coast”); Keith Bynum and Evan Thomas (“Bargain Block”), along with Brian and Mika Kleinschmidt (“100 Day Dream Home”), and more. Teams will overhaul areas of the home with an era-specific style, such as an early 1960s atomic age kitchen, a ‘70s disco vibe for ‘Ken’s Den,’ and a main bedroom decked out in ‘80s glam.
