IRVING, TX — The Big 12 Conference has announced that three-time Grammy award-winning artist NE-YO will perform at the halftime of the 2024 Dr Pepper Big 12 Championship. This epic event will be held on Sat, Dec. 7, at AT&T Stadium in Arlington, Texas.
True to culture and tradition, the Big 12 Conference will offer a one-of-a-kind halftime moment that incorporates the marching bands of participating programs and Ne-Yo as part of its commitment.
“We are thrilled to welcome NE-YO as the 2024 Football Championship halftime performer,” Big 12 Commissioner Brett Yormark said. “The Big 12 continues to infuse culture and entertainment into our league’s biggest moments, balancing it with the traditions that make college athletics so special. With both school bands joining the performance, the annual halftime show will continue to blend the old with the new.“
NE-YO is one of the all-time hitmakers, known for his accomplishments in the music industry, and this year, he brings a lot to the table. At that time, he won three Grammys, two No. 1s on the Billboard 200, and at least 23 billion streams in his music catalog. Most of his extensive discography was celebrated earlier this year via an NPR Tiny Desk concert, where he performed hits such as “So Sick,” “Sexy Love,” “So Sick (Remix)” with LL Cool J, “Because Of You,” and “Miss Independent.” His song with Pitbull and Afrojack, “Give Me Everything,” was also recently certified diamond by the Recording Industry Association of America (RIAA), denoting more than 10 million equivalent units moved.
“I’m honored to be named the halftime performer for this year’s Big 12 Football Championship for a special celebration of music, sports, and entertainment,” Ne-Yo said. “The atmosphere is going to be electric, and I can’t wait for everyone to watch how we integrate the marching bands into the performance for an unforgettable show.“
The 2024 Dr Pepper Big 12 Football Championship will be available live on ABC at 11 a.m. CT on Saturday, Dec. 7, and fans will want to take advantage of every second of the action.
